By now there is a good body of knowledge on how teams can self-organize to do their work. But how about groups that aren’t teams? How might they profit from self-organization? How might they find ways to collaborate better, build competency and share good practices?
This experience report reflects on the journey of the Agile Coach group at idealo, one of Europe’s largest price-comparison platforms. With 12 coaches and about 280 people in the product and development department, there are plenty of lessons learned. The report will reflect on how the need for new solutions came about, how they serve us today and how things might evolve in the future.
In doing so, it will also build on the author’s experience working with Scrum Master teams in three other organizations. The lessons aren’t exclusively for Agile Coaches, but for other working groups as well.

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