RESOURCES

You think you know your user? Think again!

Abstract/Description

Experience UX methods to determine the right minimal amount of functionality that you can ship (Minimal Viable Product) that is what your users need/want the most.
In this fast-paced highly collaborative session, participants will experience the power of lean (quick and lightweight) UX methods first hand by applying fast and effective techniques that will force teams to focus and gain insights and, most importantly, to validate their assumptions about users and usability very early in the design and development stages.

Come to this session to:

  1. Experience the power of informal usability testing at any stage of design and development
  2. Put quick and effective Lean UX techniques to practice with a team and learn to effectively deliver a Minimal Viable Product fast
  3. Experience collaborative and iterative design first hand
  4. Build up the confidence to initiate collaborative creative thinking about ideas that have a business impact and that will wow your users

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