Abstract/Description

With every product we ship, we learn what we wished we’d known: what customers *really* wanted. What if you could gain those insights before beginning development? What if you could “unit test” a product idea? Or at a bigger level, what if you could “system test” your business idea/plan?

Engineering teams are experiencing productivity gains of 30-300% when applying Agile and Lean practices and methods. These same Agile and Lean principles can be applied beyond engineering, to the business itself. Using a lightweight yet powerful tool, assumptions behind a business plan can be tested and iterated almost on-the-fly. With a hands-on exercise, attendees will learn how to build a map of any business ecosystem, and how to use it to check and iterate solution viability. Come experience the application of Agile to Business so you and your team can focus on your richest opportunities over chasing your competitor’s taillights.

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