Melissa Perri

Working alongside teams around the world, Melissa helps empower Product Managers to be awesome by coaching companies and teams on how to create strategies and frameworks that satisfy users and drive business goals. She coaches Product Managers to answer two important questions – “Should we build this?” and “Why?”. In early 2017 she started Product Institute, an online school to help bring high quality education and coaching to Product Managers around the world. She is currently writing, “Escaping The Build Trap: How Effective Product Management Creates Custom Value” with O’Reilly Media.